Catizen, a Telegram-based gaming bot on The Open Network, employs a play-to-airdrop model to attract Web2 users to the Web3 ecosystem. By integrating mini-games and practical mobile payments, Catizen offers users digital rewards and an engaging experience. The game has rapidly grown, with over 11 million players and significant on-chain participation. This innovative approach demonstrates how gamification can drive mass adoption of decentralized technologies.
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